Merch Showroom sits at the intersection of retailers and wholesale suppliers of licensed merchandise.   We connect retailers to officially licensed wholesale pop culture items via a vast network of wholesale distributors, licensees and manufacturers of amazing licensed merchandise.

As a retailer that buys wholesale on MerchShowroom.com, you are tapping in to an exclusive community of suppliers and business resources to help you run a more successful pop culture business.  Specifically, we're experts in licensed merchandise. 

For Retailers:

We act as an extension of your buying team.   Make wholesale buying fun, fast and efficient so you can work ON your business more and IN your business less!

Below are some of the services that we provide for retailers:

  • Verify and screen all wholesale suppliers for appropriate licensing agreements, reputation and business excellence.   
  • Offer 1000s of on-trend wholesale licensed pop culture items from partner suppliers, manufacturers and via Merch Showroom's direct wholesale distribution programs. 
  • An efficient online wholesale shopping experience for retailers to manage their purchases in a single multi-faceted marketplace that makes wholesale buying fun and efficient.  
  • Advocate for retailers if challenges arises with the manufacturer. 
  • Offer retailers additional products, services and education to be better pop culture retailers. 
  •  Partner with financial and software companies to offer retailers additional payment flexibility via installation payments and net terms (available in some regions). 
  • Negotiate low wholesale minimums with suppliers to ensure that pop culture retailers of any size can compete in this $92.2B / year licensed merchandise industry (Estimated U.S. licensed merchandise industry size for 2022).

For Manufacturers, Suppliers and Licensees:

If you're company is a licensee or rights holder that produces, manufacturers or distributes licensed merchandise, we want to meet you!

Our company is ideally suited to:

  • Expand your wholesale client base of independent or major retailers.
  • Promote your brand directly to 1000s of retailers.
  • Help with the logistics and operational complexities of establishing and operating a wholesale or dropship distribution program for your brand.
Please contact us to let us know about your company and how we can help.

Merch Showroom: Your Next Steps to Retail Success

Get A wholesale Account

Register today to access 10,000's of the world's most awesome wholesale licensed items from fandoms like music, movies, TV, anime, sports, cultural icons, fashion and more!


If you have a partnership opportunity or questions about our licensed merchandise wholesale programs, we want to hear from you.

MerchShowroom.com FAQ's

Check out some of the FAQ's (Frequently Asked Questions) that other retailers and wholesalers have previously asked to help you understand exactly how we can help you succeed as a pop culture retailer of licensed merchandise.